Articles

The design jobs AI is coming for and the jobs it can't touch
AI isn't coming for design. That framing is wrong, and it's been wrong since the first time someone wrote a doom-scroll headline about it.

The design jobs AI is coming for and the jobs it can't touch

The 90% Trap
90% reads as "almost there." In web and product design, 90% is actually "load-bearing problems hidden under a nice screencap."

The 90% Trap

The T-Shaped Designer Is Dead
If you have been in product design for more than five minutes, you have heard the pitch. Be deep in one craft. Be broad enough to collaborate. Have a specialty, but

The T-Shaped Designer Is Dead

The era of the designer is not over, it's unleashed
Two years ago, if you told me I'd be shipping a live mobile app — with authentication, in-app purchases, and real users — without a development partner, I would have laughed. Not skeptically. Actually laughed.

The era of the designer is not over, it's unleashed

How to build a freelance design business
Most designers don’t struggle because they lack talent. They struggle because they don’t know what to focus on first

How to build a freelance design business

Why design discipline still matters
It used to be simple to spot good work. A tidy Figma file, clean naming, pixel-perfect icons — those artifacts were the badge of a competent designer. Today, the artifacts still matter, but the story behind them matters more.

Why design discipline still matters

The freedom of systems
Imagine a world where mundane tasks like file organization, data entry, and formatting are magically taken care of by the power of automation.

The freedom of systems

Branding matters
In this wild and competitive world, having a strong personal brand and portfolio is like having a secret weapon to stand out and show off your incredible skills and abilities.

Branding matters
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